Laurie McGinley
Running Into the Petri Dish of Burnout
Motivation can be a form of antagonizing
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Motivation can be a form of antagonizing

the Eisen lesson
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If you connect with the Motivator type and skipped ahead, you found the right spot.

SUMMARY: Eisen represents the Motivator archetype. He is an ambitious CEO of an EV rental startup, where he has carved out an enormous opportunity while maintaining a crystal-clear vision that feels within reach. But the specificity and singularity of his vision is causi…

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